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Every year, digital transformation evolves and advances what seems faster and faster in the realm of business every year, and sometimes even months. Amidst what some may call the “Great Tech Reset”, the once strict boundaries of what was a tech company apart from others are gradually fading away. This not only represents a transformation in how we think about business, but a cultural evolution emphasizing diversity in how every organization innovates, collaborates, and creates value. Between diversity in industries like retail stores and manufacturing, or diversity in where we live or what we look like, how we think about technology is no longer a trend, but a necessity for sustainability and growth in the digital age.
“We don’t do much in terms of tech/IT space.”
This has been a common statement in those in non-traditional tech industries, but as technology continues to grow and expand in more regions across the globe, it's crucial for these businesses to adapt and leverage these advancements to stay relevant and competitive. What may seem like second nature to thriving tech cities on the west and east coasts, challenges for regions in between in industries like manufacturing or transportation is due to lack of access to these technologies, but finding and applying that talent within their local boundaries.
So what’s the reset?
As we think about 2024 and the future of technology, we not only need to be agile but reframe how we think, apply, and assess how and where technology is used, because all industries and even regions are not at the same stage. The future and unknown of Gen AI may be at forefront for some with fears of replacing the workforce, but the importance of resetting our minds to think about technology advancing the workforce, as well as thinking outside of just traditional technology companies, the opportunities still remain optimistic.
Here are some ways non-traditional industries can start thinking about technology, that not only reshapes their operations and competitive advantages, but opens opportunities for tech talent to continue to thrive.
Adopting a Tech-Centric Mindset
Innovative technologies are no longer just for the tech sector and these advancements are reshaping industries such as healthcare, finance, manufacturing, and even agriculture. Investing in things like digital infrastructure, software development, and data analytics not only increase operational efficiency, but customer experience, and overall competitiveness.
Democratization of Technology
Access to powerful computing tools, cloud services, and open-source software has become widespread, enabling even smaller companies to harness the capabilities that were once only accessible and available to Big Tech and tech giants. Businesses of all sizes and industries now can disrupt, and compete on a global scale.
The Role Diversity Plays and Breaking Down Barriers
Diversity plays a pivotal role in shaping the future of technology-driven companies. Recognizing that diversity encompasses not only different backgrounds and perspectives but also a spectrum of skills and experiences, companies are realizing its power in driving innovation. When thinking about applying these diverse insights across multiple industries and multiple regions, being able to foster inclusive working environments to innovate, be creative, and problem-solve will help businesses move forward in an ever-changing technological landscape.
The Role of Data
Every interaction, transaction, and engagement generates valuable data that can be harnessed for insights and informed decision-making. Companies that invest in data analytics not only derive actionable insights, but can transform businesses, enabling companies to anticipate customer needs, optimize operations, and stay ahead of the competition.
As we navigate this Great Tech Reset, it is evident that the distinction between technology companies and others still has many opportunities still to come. With the application of technology and celebrating diversity, companies that embrace these into their core operations and work environments will not only survive but thrive in today’s digital age.
Here at Nimble Technology Partners, we know not every company or every region is at the same stage when it comes to technology. Being a Chicagoland based staffing and recruiting agency, we acknowledge wherever you are your digital transformation and where you are seeking talent to not only meet you where you are at, but take you to where you want to go. Let us help you find the best talent, wherever and however your business needs to operate, by contacting us today!
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